Like it or not Apps are here, there and everywhere these days. Apps seem to have finally made content and services accessible to the mobile masses and of course it is a gold rush to the small screens.

While the developers and major industry players are finetuning their relationships to populate the App Stores and attract customers, some of the major consumer brands are starting to build interesting and challenging mobile apps to create more engagement with their customers.

For the next MobileMonday Barcelona on Mobile Branded Apps we invited some of the key players in Spain to share their experiences on this topic with us.

Our next event on April 26 in Barcelona Activa will include participations from Herraiz & Soto, Media Contacts / Havas Digital and Mobile Dreams.

Ruben Aparicio, CEO of MUBIQUO. From sales to sponsorship. Ruben will show the work they did for brands like ZARA, Barcelona Open, BancSabadell, and L’illa Diagonal mobile app implementations.

Marzban Cooper, Managing Director at Herraiz Soto & Co will present for the first time the Ommwriter application they developped for the iPad.

Salvador Carrillo, CEO of Mobile Dreams Factory will showcase the apps they made for IKEA and MINI and explain how developers can help to build relations with consumers through mobile applications.

Israel Ferrer, Business Developer of Bubiloop.com and founder of and.roid.es the biggest Android community in Spain will showcase trovit homes android application and explain his opinion on why brands have to take a look at Android.

Networking:
As usual, a networking party will follow the conference where participants will enjoy a glass of cava while sharing experiences about life and work. Attendance is free; all you need to do is register and/or confirm your presence for this event at www.mobilemondaybarcelona.com/subscribe/ to reserve one of the 150 seats available. Book now to avoid being left out!

• 19h00 Registration and Pre-Networking
• 19h30 Mobile Branded Apps presentations and discussion
• 20h45 Cocktail and Networking Party
• 21h30 End

Venue:

Barcelona Activa
Llacuna 162, 08018 Barcelona
T. 93 401 97 77
barcelonactiva@barcelonactiva.cat
Metro: L1 (Glòries)
Bus: 7, 56, 60, 92, B21

Our Partners

Our thanks to Barcelona Activa for their invaluable support.

This event is organised by: dotopen in partnership with Barcelona Media.

MobileMonday is a community of mobile professionals organised around local networking events in almost 40 cities around the world. This open community promotes the mobile industry and fosters cooperation and networking among industry people and their companies by providing opportunities for personal and virtual contacts.