Mobile Monday Spain is proud to announce its partnership with the Vodafone Mobile Clicks competition. For the first time, Spanish mobile startups can now compete with other European companies in this competition.

We’d like to call all the talented startups in mobile in our network in Spain to participate! Read below for details to participate to the competition, deadline is August 22!

Vodafone Mobile Clicks 2010, a competition to identify and develop the best, most innovative mobile internet start-ups is now running across four European markets – Netherlands, Portugal, Spain and UK.

The contest is open to any start-up with a great idea for a mobile site, service or application and entrants can compete for the €150,000 prize fund (€100,000 for 1st place and €50,000 to the runner-up) by submitting entries to www.vodafonemobileclicks.com.  The competition is open now, and the closing date for entries is midnight, August 22nd, 2010.

Each entry will be judged on five criteria: originality, creativity and innovation; technical and operational feasibility; economic and financial viability; value to end-users; and finally, on the quality of the management team.

The judging will take place over three rounds. Each competing market will draw up a shortlist of their five best local submissions, a winner will be selected from each shortlist and finally all local winners will be invited to represent their country in a live final at the PICNIC Festival in Holland on September 24^th, 2010, where the overall winner will be chosen by a panel of mobile industry experts, including Om Malik, founder of the GigaOM Network, Russell Buckley, VP Global Alliances at Admob (recently acquired by Google), Peter Vesterbacka – Co-Founder Mobile Monday and Rudy De Waele, founder of Mobile 2.0 Europe and Mobile Monday Barcelona/Madrid.

Launched in 2008, Vodafone Mobile Clicks is a Vodafone initiative designed to accelerate innovation in the mobile internet sector across Europe.

Previous Vodafone Mobile Clicks winners include Layar, an Amsterdam-based company who developed an augmented reality service that allows mobile customers to see information on nearby points of interest by simply looking through a phone’s camera lens. Layar has recently announced a strategic partnership with phone manufacturers LG and Samsung.

For further information about the Vodafone Mobile Clicks 2010 competition, or to enter your company, go to: http://www.vodafonemobileclicks.com

Here below are the Entry Criteria:

- Vodafone Mobile Clicks 2010 is open to any individual aged 18 or over resident in the Netherlands, Portugal, Spain or the United Kingdom and to Dutch, Portuguese, Spanish and UK-based start-up companies, businesses, institutions and all other organisations.

- Participants must be or must have the intention to become a start-up enterprise/business in the field of mobile internet products or services. Start-up in this context means that the enterprise/business must be less than 3 years old.

- Each participant may submit only one entry.

- Entries from Vodafone Mobile Clicks 2008 and 2009 may resubmit to Vodafone Mobile Clicks 2010.

Good luck to all participants and we hope to see you at the finals at PICNIC!

You can also follow the action through Twitter @vmc2010 using the tag #vmc2010.

Like it or not Apps are here, there and everywhere these days. Apps seem to have finally made content and services accessible to the mobile masses and of course it is a gold rush to the small screens.

While the developers and major industry players are finetuning their relationships to populate the App Stores and attract customers, some of the major consumer brands are starting to build interesting and challenging mobile apps to create more engagement with their customers.

For the next MobileMonday Barcelona on Mobile Branded Apps we invited some of the key players in Spain to share their experiences on this topic with us.

Our next event on April 26 in Barcelona Activa will include participations from Herraiz & Soto, Media Contacts / Havas Digital and Mobile Dreams.

Ruben Aparicio, CEO of MUBIQUO. From sales to sponsorship. Ruben will show the work they did for brands like ZARA, Barcelona Open, BancSabadell, and L’illa Diagonal mobile app implementations.

Marzban Cooper, Managing Director at Herraiz Soto & Co will present for the first time the Ommwriter application they developped for the iPad.

Salvador Carrillo, CEO of Mobile Dreams Factory will showcase the apps they made for IKEA and MINI and explain how developers can help to build relations with consumers through mobile applications.

Israel Ferrer, Business Developer of Bubiloop.com and founder of and.roid.es the biggest Android community in Spain will showcase trovit homes android application and explain his opinion on why brands have to take a look at Android.

Networking:
As usual, a networking party will follow the conference where participants will enjoy a glass of cava while sharing experiences about life and work. Attendance is free; all you need to do is register and/or confirm your presence for this event at www.mobilemondaybarcelona.com/subscribe/ to reserve one of the 150 seats available. Book now to avoid being left out!

• 19h00 Registration and Pre-Networking
• 19h30 Mobile Branded Apps presentations and discussion
• 20h45 Cocktail and Networking Party
• 21h30 End

Venue:

Barcelona Activa
Llacuna 162, 08018 Barcelona
T. 93 401 97 77
barcelonactiva@barcelonactiva.cat
Metro: L1 (Glòries)
Bus: 7, 56, 60, 92, B21

Our Partners

Our thanks to Barcelona Activa for their invaluable support.

This event is organised by: dotopen in partnership with Barcelona Media.

MobileMonday is a community of mobile professionals organised around local networking events in almost 40 cities around the world. This open community promotes the mobile industry and fosters cooperation and networking among industry people and their companies by providing opportunities for personal and virtual contacts.