Proximity Marketing at Mobile Monday Barcelona

Archive for the 'Proximity Marketing' Category

Next Generation Mobile Marketing

4 Comments Published by Rudy De Waele September 25th, 2007 in 2D-Barcodes, Image Recognition, Mobile Marketing, MobileMonday, MobileMonday Barcelona, Proximity Marketing

(on 2D-Barcodes and Image Recognition)
After a long summer break, the MobileMonday Global Summit and the Mercè festivities, MobileMonday Barcelona is back for a new and exciting season of 1st Monday of the month regulars on mobile innovation. Starting next Monday, October 1st on “Next Generation Mobile Marketing” (2D-Barcodes / Image Recognition).
For our first event [...]

MoMoBCN – Proximity Marketing Presentations

Closed Published by Rudy De Waele November 11th, 2006 in MobileMonday, MobileMonday Barcelona, MobileMonday Spain, Presentations, Proximity Marketing

Last weeks’ MobileMonday Barcelona on Proximity Marketing was the occasion to get briefed on the present real-world cases of mobile technologies used in a physical context. FuturLink presented their (rather impressive) content delivery system based on Bluetooth access points; Media Contacts talked about tailoring content; and Nike related on their (mostly) good experience on using [...]

Proximity Marketing

5 Comments Published by Rudy De Waele October 26th, 2006 in MobileMonday Barcelona, MobileMonday Spain, Proximity Marketing

Continuing with its monthly events, MobileMonday Barcelona announces its next event on “Proximity Marketing” that will take place on November 6. This month MobileMonday Barcelona will bring you some of the most recognised pioneers on Proximity Marketing and they all happen to be local.
For those who need to look it up, Wikipedia says that “Proximity [...]